Digital Optimization Manager
Company: WeatherTech
Location: Bolingbrook
Posted on: February 17, 2026
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Job Description:
Job Description Job Description Digital Optimization Manager
WeatherTech is seeking a proactive and strategic Digital
Optimization Manager to improve onsite performance through
data-driven insights, experimentation, and conversion optimization.
This role owns the CRO and experimentation roadmap, translating
behavioral and funnel data into actionable recommendations that
improve conversion, engagement, and revenue. The Digital
Optimization Manager partners closely with UX, Merchandising,
Performance Marketing, CRM, and Operations to ensure insights are
executed efficiently. This is a hands-on manager role designed for
a strong optimizer who can move seamlessly from analysis to
hypothesis to test to insight to iteration. This is a great
opportunity to join our growing company Employees who demonstrate
EXCELLENT performance, attitude, and punctuality have the potential
to earn end of year bonuses and pay increases! This is an exciting
opportunity with potential to advance for hard working, reliable,
and teamwork-minded individuals. As the Digital Optimization
Manager, you will Own the CRO and experimentation roadmap across
key page types (PDP, PLP, category, cart, checkout, landing pages)
Identify conversion friction through funnel analysis, behavioral
data, and performance trends Develop clear test hypotheses grounded
in data Partner with UX to design and execute A/B and multivariate
tests Analyze test results and communicate learnings, outcomes, and
next steps Maintain testing documentation and learning history
Ensure a consistent testing cadence and prioritization framework
Analyze onsite behavior using tools such as GA4, heatmaps, and
session replay Identify drop-offs, friction points, and engagement
gaps Translate analytics into prioritized recommendations for UX,
Merch, and Marketing Partner with SEO, Performance Marketing and
CRM to share intent and behavioral insights Support personalization
initiatives by identifying high-impact segments and triggers
Perform other duties as assigned Qualifications 4 years of
experience in CRO, digital analytics, ecommerce optimization, or
experimentation Strong understanding of A/B testing methodologies
and experimentation frameworks Hands-on experience analyzing
behavioral and funnel data Experience partnering with UX teams to
execute optimization initiatives Ability to translate complex data
into clear, actionable recommendations Comfortable operating in a
fast-paced, execution-oriented ecommerce environment Experience
with enterprise ecommerce platforms (e.g., Salesforce Commerce
Cloud) a plus Exposure to personalization or lifecycle optimization
Must be authorized to work in the United States Why you’ll love
working at WeatherTech WeatherTech is proud to offer employees a
competitive salary and benefits package, opportunities for internal
promotions and skill development, and a clean and safe work space.
Employees are offered an array of perks including: Outstanding
BlueCross BlueShield of Illinois medical plans; as well as dental,
vision, short and long term disability, and company-paid life
insurance 401(k) plan Paid vacation, holidays, and personal
time
Keywords: WeatherTech, Mishawaka , Digital Optimization Manager, IT / Software / Systems , Bolingbrook, Indiana